whattheydontteachyouatstanfordbusinessschool.com

9 Lies Told at the DMA

December 11, 2009

Larry Chiang interrogates business leaders, celebrities and even mascots. Sometimes he interrogates to get granular specifics into learning something new. Most often, Chiang interrogates to get mentored. In this post, he corners DMA attendees to unearth the truth about America’s convention of direct marketers. The Direct Marketing Association convention is the annual meeting of people […]

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Learning "What They Teach You At Stanford Business School" Before You Get In

December 11, 2009

Larry Chiang never got his MBA but was featured at Harvard and Stanford Business School. Harbus, featured him in a cover story that shares the same title as his book, “What They Don’t Teach You At Stanford Business School“. He refuses to put “NY Times best selling author” next to his name in bios and […]

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Seeking the Best Practices of Self Promotion

December 11, 2009

Larry Chiang uses social media to sell people on new ideas. Last month, Harvard Business School’s, Harbus, featured him in a cover story, “What They Don’t Teach You At Stanford Business School“. If you liked 9 Things They Don’t Teach You at Stanford Business School, Cut and Paste Other People’s Work and How to Close […]

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9 Things Taught About Social Media at Harvard

December 11, 2009

Larry Chiang does not fully get social media. It confuses him. He is grounded in the hard/fast world of clear ROIs and direct marketing. He is further confused that a third of the power points on Slide Share are about Twitter and related social media. Significant, but simultaneously confusing. Anyway, he could not fly to […]

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10 Lies Told at TechCrunch50

December 11, 2009

Larry Chiang interrogates models, hollywood agents, celebrities and even sports mascots. Getting to the core of the truth is a fun game that interrogation expert, John Reid, taught him how to do. Chiang did not go into law enforcement but he does go to business conferences. Here are the lies told at TechCrunch 50 By Larry Chiang Little white lies. […]

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What I Learned By Entering the TechCrunch50 Conference

December 11, 2009

Larry Chiang loves observing how tier one MBAs network, self-promote and sell. He unearthed one HBS (Harvard Business School) grad rising named Ethan Anderson. He helped start RedBeacon and their visibility rose significantly after an industry conference called TechCrunch50. Here is a behind-the-scenes look at how a start-up CEO with a Harvard MBA works a conference. […]

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How To Get a Book On the Google Home Page

December 11, 2009

Larry Chiang is one of the luckiest people you will ever meet. He breaks down an algorithm for getting lucky: Getting a book on the Google home page. By Larry Chiang Being lucky is better than being good. My book that launched 09-09-09 was promoted by google with a temporary doodle for a few hours […]

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Squeezing Nuggets of Knowledge from Mercedes Benz Fashion Week in NYC

December 11, 2009

Larry Chiang gets mentored by all kinds of people. He rubs elbows with cute fuzzy mascots and celebrities. Recently, he was featured at Harbus, the Harvard Business School publication. In this post, he learns from New York Fashion Week attendees. By Larry Chiang I catch people setting their goals too low. New York Fashion Week is a work […]

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What I Learned at TechCrunch50

December 11, 2009

Larry Chiang loves watching people learn and network. Because he is taking a break from self-promoting and hosting after parties, he is documenting what people learn at industry conferences. TechCrunch50 is the hub of all things tech and Web 2.0. Here are the nuggets of knowledge unearthed at 8th and Brannnan in San Francisco CA. […]

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Networking at a Party You Were Not Invited To

December 11, 2009

Larry Chiang pretends to crash parties he hosts. He got his first job out of engineering school by crashing interview rooms at the Illini Union. Crashing is a critical skill-set that is not taught at Harvard, Stanford or Duke Fuqua’s School of Business. By Larry Chiang Before I waltzed into events with my BusinessWeek press pass, […]

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