How To Get a Book On the Google Home Page

Larry Chiang is one of the luckiest people you will ever meet. He breaks down an algorithm for getting lucky: Getting a book on the Google home page.

By Larry Chiang

Being lucky is better than being good.

My book that launched 09-09-09 was promoted by google with a temporary doodle for a few hours early Wednesday.

I can not reverse engineer it fully but can offer a handful of ideas. Btw, this is drafted on an iPhone

-1- Google rewards people that take a stand.

I stand for good credit. I pressured Matt Cutts for search word optimization of the phrase ‘free credit report’. I asked Marissa Mayer, Larry Page and Sergey Brin about how its not free at FreeCreditReport.com. It is now no longer #1

I also stand for the truth about credit scores where the monopoly, Fair Isaac, tells the America public the average FICO is 723. The real average is 535. The twitter account I created to tweet the truth about credit is gaining ground too. twitter.com/freeCreditRepor
-2- Hustle for It.

I kiss butt all the time and I never forget to follow-up a favor. I kiss but like the way Bruce Li talks about resisting like water (Year of the Dragon). Water always wins (eventually)

-3- Catch a Lucky Break

I promoted it to Amazon, NY Times, the WSJ, Harbus, Amazon (I said Amazon twice because I blog on that platform) and now its on the Google home page. If you get enough momentum, you will maybe catch a lucky break.
-4- Offer Up Your Time to Kids

By ‘kids’ I mean as old as college but I say offer time because mentoring down the food chain gives you an energy that only karma can get for you.

I first taught little league and its empowering to show a kid field a ground ball. I saw first hand what credit card debt does to college students causing them to drop out and I did something about it. Karma is real so start by helping out a kid at risk.

I have an entire chapter on Karma that I will send you free if you text message me your email address.
-5- I feel like Andy Dufrain from Shawshank.

After he got a shipment of books for the prison library, Dufrain started writing even more letters. I am going to start petitioning for my next date 11-11-2011 where 24 1s in a row gets you a FICO over 750.

I also want to thank my mentor Mark McCormack. I want you to know that because you mentored me through your awesome book I have a company that kicks ass and all of this recognition that I really do not deserve. When I get to heaven, I’ll bring you my raggety eared copy of “What They Don’t Teach at Harvard Business School” (and a sharpie this time) for you to sign

This post was cranked out in about an hour so email me if you see a spelling or grammatical error(s)… larry@larrychiang com
Larry Chiang is the founder of Deep Underground Credit Knowledge 9 (Duck9). He hacked Fair Isaac’s FICO credit algorithm and battles lies told by the credit industry such as Fair Isaac’s claim that the average FICO is 720. The real average is 535.

Text or call him during office hours 11:11am or 11:11pm PST +/-11 minutes on his cell: 650-283-8008. If you email him, be sure to include your cell number in the subject line.