whattheydontteachyouatstanfordbusinessschool.com

What Kevin, the Minion, Can Teach Us

by Larry Chiang on August 19, 2015

By Larry Chiang

Asking me to vote for a sxsw panel is like texting me to study the GMAT. DONT YOU JUST WANT THE KNOWLEDGE NOW!?!

South by Southwest is in March. 2016.

Waiting 6 months to get knowledge is what Peter Thiel defined as appointment based learning. We advocate getting the knowledge NOW

Let us look at the case study of Kevin, the minion character that did a huge Private Equity turnaround.


Photo credit Kerri from Austin, Four Seasons.

ZN0VKUOa_normal.jpg Larry Chiang (@LarryChiang)
8/18/15, 4:25 PM
.@6502838008 Kevin didn’t wait for people to vote up his #SXSW panel or/and film. He j crushed LP “ROI”. #PEsecrets pic.twitter.com/FRQ5mOwSnR

Votes for his #SXSW film or panel don’t help you get his knowledge now. He just crushed LP “ROI” return on investment. #PEsecrets

Distribution. The PE holding company got a huge equity bump because they refocused on getting more distribution.
(Notice in the previous photo, Kevin was holding a cupcake. Cupcakes are great for doing #LeadGen. That is a different sxsw session :-)

ZN0VKUOa_normal.jpg Larry Chiang (@LarryChiang)
8/13/15, 8:47 PM
Appointment based learning for 2016. But need knowledge, now!? skip voting #SXSW @http //panelpicker sxsw com. click ~~> hashtag #CTCFTR <~~
ZN0VKUOa_normal.jpg Larry Chiang (@LarryChiang)
8/11/15, 10:00 AM
Looks great! Re #SXSW2016; #SXSW2015; #SXSW #Austin twitter.com/dkimerling/sta…
ZN0VKUOa_normal.jpg Larry Chiang (@LarryChiang)
8/19/15, 8:36 AM
Can I get some of that knowledge, now? #Sxsw#LarryChiang twitter.com/atcouncil/stat…

My SXSW content that you can have now, is “Cross the chasm, From The Right”

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