whattheydontteachyouatstanfordbusinessschool.com

8 Lies Best Selling Authors Tell

by Larry Chiang on December 11, 2009

Larry Chiang character compasses (reads people) like a Hollywood booking agent. Harvard Business School’s, Harbus, featured him in a cover story, What They Don’t Teach You At Stanford Business School“.

default
Chiang is marketing the movie rights to his book INSIDE of his book (and at Sundance on Jan 23, 2010)

By Larry Chiang

Palo Alto, Calif — August 5th —

Authors who make the coveted bestseller list often forget painful truths, execute required white lies, gloss-over details or sometimes just wholly sandbag the truth in a vain attempt to stay humble.

I did research the only way I know how: introspection. Here are the lies best-selling authors tell…

-1- The book tour helped.

-2- I don’t check my book sales hourly… I’m too busy for that.

-3- My publisher just expanded the marketing budget when my Amazon pre-sale numbers came tumbling in.

-4- I’m never going to write another book

-5- I used my book’s advance to buy some Facebook ads

-6- After I get featured in an email newsletter, I can actually hear the clicking of mice.

-7- I have never manually entered dozens of credit card numbers into an amazon account I use solely for purchases.

-8- I’m getting so many requests to speak that my Palo Alto speakers bureau is turning them down

I have way more than eight!

-9- Harvard and other Ivy League schools just reviewed my book

-10- I never spam my Twitter followers

-11- I am now blogging at Business Week under the same focus as my book

-12- The editor of TechCrunch just asked me for a copy of my book to review.

-13- SXSW called… they want me to do the panel “What They Don’t Teach You in SC’s Film School

-14- Sundance Film Festival called… They said they want me to do their after party

-15- They’re throwing a party for me at NYFW, you should come with me 09-10-09.

-16- Oprah’s producer, Lesile Grisanti, asked me to do the show, but it didn’t fit my schedule or my targeted audience.

And now a parlor game. Explain in the comments section why each is a lie.

If you liked this, you may also check:

default
Larry’s mentor Mark McCormack wrote this in 1983.

His own book comes out 09-09-09. It is called ‘What They Don’t Teach You At Stanford Business School‘.

default

Larry’s book releases 09-09-09

This post was needs your edits… email me if you see a spelling or grammatical error(s)… larry@larrychiang com

default
Larry Chiang started his first company in UCMS in college. He mimicked his mentor, Mark McCormack, founder of IMG who wrote the book, “What They Don’t Teach You at Harvard Business School”. Chiang is a keynote speaker and bestselling author and has testified before Congress and World Bank.

Text or call him during office hours 11:11am or 11:11pm PST +/-11 minutes at 650-283-8008. Due to the volume of calls, he may place you on hold like a Time-Life operator. If you email him, be sure to include your cell number in the subject line.

Leave a Comment

Previous post:

Next post: